Correlation between Customer Experience and Revenue Growth

Introduction Customer Experience (CX) remained an ignored arena as companies were paying little to no attention to their customer experience strategy. However, the increased competition in the market has changed the scenario. The consumer’s experience management market is growing at around 17% every year, a trend that will continue in the future as well. Companies are used to toning products …

A Step Beyond SSC

A shift from Shared Services Centres (SSC) to Global Business Services (GBS): Think Globally, Expand Rationally, Execute Strategically Shared service centres (SSCs) were created with the objective of demonstrating and delivering business value to internal stakeholders in accounting, procurement and IT support etc. SSCs are a unique combination of people, processes, and technology that support enablement functions in: Consolidation and …

Touchless Travel Experiences (TTE): The future of Travel & Hospitality Industry

Travelling is the ultimate wonder drug for Humans. Numerous studies & scientists link the DRD4 genome in human DNA, to our longstanding desire to travel. Justin Garcia, a biologist from Indiana University’s Kinsey Institute told Travel + Leisure that our biological history can be related to the modern-day travel wanderlust.  Billions of humans are wired to travel, feeling it as an …

Revolutionize your ecommerce CX with AI enabled hyper-personalization

Ecommerce companies in the recent past had to rely on their own intuition to understand customer’s buying behaviour to make key business decisions. Even though companies were tracking historical data on the customer’s online journey, they didn’t know how to use this data to their advantage. Today, if your business is trying to gain a foothold at a time when …