Quick Answer: How is Unified Commerce Different from Omnichannel Commerce?
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Gartner, Quick Answer: How is Unified Commerce Different from Omnichannel Commerce?, By Analyst Sandy Shen, Published 13 October 2021.
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Customer Experience 3.A
Customer expectations in the current and upcoming generations have changed drastically, with a major shift from a product focus to a full "product + experience" focus.
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