Loyalty Management Services
Customer Loyalty Management
In an era of instant customer gratification, it is essential for companies to manage customer loyalty in a strategic manner to achieve higher revenue and customer delight. Simple loyalty schemes designed to retain customers must be transformed into a more holistic program that not only prevents the churn of loyal customers, but also turns the customer to a brand advocate.
With over 20 years of experience as a leading BPM service provider, IGT holds expertise in managing customer retention and loyalty programs for the businesses.
As a part of IGT's Customer Loyalty Management services, extensive data analysis is done to provide actionable business insights, leveraging a pre-built repository of dimensions, attributes, and metrics. Loyalty points management, gift vouchers etc. are also handled as part of the IGT Partner Management Program.
IGT’s 24/7 multichannel loyalty management hub facilitates businesses to service their customers across time zones. Our specialists can connect with customers via phone calls, SMS, email or chat ensuring the brand continues to maintain and build-on its relationship with them, long after they have made their first purchase. The Hub provides the following services:
IGT provides customer service for loyalty program members and effective implementation of revenue-based accrual model
IGT offers personalized experience to customers by making reservations using accrued points. The mobile app gives view to the partner stores listing, map, and personalized deals
20% cost savings delivered to a leading South Asian airline through technology-enabled loyalty program
Developed mobile app for a leading European airline to manage its customer loyalty program
100% TAT and accuracy in loyalty management back-office operations
IGT BPM Services And Solutions
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How can you reap benefits of frequent flyer programs with integrated analytics
Most industries have started investing in data analytics and machine learning; the Airline industry is no exception.
Loyalty gets personal for the digital customer
There are about 14.3 loyalty programs per consumer. Digital transformation has brought changes in customer loyalty not only in various sectors but also across different generations.