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Let’s first establish that content moderation is not just about flagging and removing inappropriate content. It goes beyond just that; it involves a proactive approach to ensuring that the gaming community is safe and healthy for all players. It means setting up and enforcing community standards, creating safe spaces for players to interact, and providing resources for those struggling with gaming-related mental health issues.
Not only does it ensure that the gaming community is safe and healthy for all players, but it also enhances the overall user experience. One of the most critical reasons why content moderation is necessary is to prevent bullying in the online gaming community.
Bullying in the gaming world is ‘real’: Bullying is a serious issue that can devastate players’ mental health and engagement in the game. The effects of bullying in online gaming can have far-reaching consequences, both for the player and the game. Players who experience bullying may suffer from decreased confidence and self-esteem, leading to anxiety, depression, and other mental health problems.
Also, online bullying can lead to players leaving the game, reducing the number of active players and negatively impacting the platform’s revenue. Content moderation can help prevent these effects by identifying and removing harmful content, blocking abusive players, and supporting players who have experienced online abuse.
While some may argue that this is a matter of free speech, it is essential to remember that it does not give anyone the right to harm or discriminate against others. Allowing hate speech and discriminatory behavior to go unchecked perpetuates harmful stereotypes and creates a toxic environment for players.
In many cases, machine learning and natural language processing algorithms can help moderators detect harmful content and identify potential threats. Artificial Intelligence and data analytics can help identify abusive behavior patterns and enable moderators to take appropriate action, like banning them from the platform or temporarily suspending their accounts.
But content moderation is not just about preventing harmful behavior. It is also about enhancing the user experience. By ensuring that the gaming community is safe and healthy, players can focus on enjoying the game without the distraction of harmful content or behavior. It can increase player satisfaction, engagement, and a more vibrant gaming community.
Creating a safe and inclusive gaming environment is crucial for the success of any gaming platform, but how do you make that space?
IGT Solutions Gaming Services offers five content moderation strategies for gaming studios.
The gaming industry is what it is because of its players. And gaming studios’ must provide them with a safe and healthy experience. Leave your contact details here to schedule an appointment with our passionate player experience professionals to create a secure gaming environment for your players.
Raymond Doran has over 20 years of experience in operations across multiple industries, including Gaming, where he was involved in launching two AAA MMOs. As Director of Gaming, Ray supports internal teams and clients to build strategies and find the best technologies and solutions. He consistently delivers quality results with operational experience and a passion for Gaming. Ray is an avid gamer who still owns his original consoles from the early 80s, and his favorite games of all time are Ultima iv, Half-Life series, Crysis series, and Final Fantasy 7….& 9