With the constant development of modern technology, traditional ways of running a business are becoming obsolete. In today’s time, business owners want to leverage tools and equipment that can assist them in making smart decisions in a short time. Business Intelligence (BI) refers to tools and software that processes and analyzes large volumes of data to transfer them into actionable …
Introduction Customer Experience (CX) remained an ignored arena as companies were paying little to no attention to their customer experience strategy. However, the increased competition in the market has changed the scenario. The consumer’s experience management market is growing at around 17% every year, a trend that will continue in the future as well. Companies are used to toning products …