Importance of Automation Testing in Retail Digital Transformation

Sneha GautamRetail & E-commerce

As per Gartner, the digital commerce software market amidst the pandemic grew at 17.3% in 2020, it is projected to grow at 16.1% by the end of 2021 and is expected to remain higher than 15% till the year 2025. The key digital commerce adoption drivers have been: Business innovation Revenue growth Cost optimization Customer engagement All the retailers, legacy …

Digital Transformation for Future of Ecommerce

Sneha GautamRetail & E-commerce

Digital Transformation is not a buzzword anymore; it’s the evolution of how businesses are conducted in the digital age. It is believed that this is the most innovative phase for enterprises to scale their businesses successfully without having a brick-and-mortar store. However, there are various disparities in customer expectations with digitalization, and companies are finding ingenious ways to engage with …