Delivering Seamless Omnichannel Experience for the Connected Customer

The State of the Connected Customer, 4th Edition has aptly captured the perceivable shift in customer behavior amidst a digital landscape. While 76% of the customers consult multiple channels to arrive at purchase decisions, 83% express the desire for immediate engagement with the brands of their choice. Today, as the relentless emergence of digital platforms is upending traditional commercial dynamics, …

Customer Experience (CX) Analytics Scaling Businesses

Today, investing in intelligent solutions has become mandatory for enterprises to stay ahead of the competition. More and more solutions are leading to increased customer interactions via digital and physical channels which are making it difficult for Customer Experience (CX) leaders to meet exceptional customer expectations. This article throws light on easing the process by strategically analyzing the CX with …

Customer 360 – A Solution Hub for Customer-Facing Challenges

Covid-19 had an adverse effect on the global economy, and most companies worldwide either lost their business or are still thriving with great resilience. The companies in the retail, travel, and hospitality segment are no exception. These industries have endured the repercussions of the pandemic and have managed to sustain by adopting new-age technologies. The technology solutions have helped them …